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Global Marketing Management (4th Edition)

by John A. Quelch, Christopher A. Bartlett
ISBN-13: 9780201350623
ISBN-10: 0201350629
Edition: Revised
Publication date: 1998
Publisher: Longman Pub Group
Format: Paperback 703 pages

Cases in Consumer Behavior

by F. Stewart Debruicker, John A. Quelch, Scott Ward
ISBN-13: 9780131183322
ISBN-10: 013118332X
Edition: Subsequent
Publication date: 1986
Publisher: Prentice Hall
Format: Paperback 345 pages

Sales Promotion Management (The Prentice Hall Series in Marketing)

by John A. Quelch
ISBN-13: 9780137881185
ISBN-10: 0137881185
Publication date: 1989
Publisher: Prentice Hall
Format: Hardcover 350 pages

Cases in Strategic Marketing Management: Business Strategies in Muslim Countries

by John A. Quelch
ISBN-13: 9780201471540
ISBN-10: 020147154X
Publication date: 2001
Publisher: Pearson College Div
Format: Hardcover 226 pages

Global Marketing Management: Cases and Readings

by Robert D. Buzzell, John A. Quelch, Christopher A. Bartlett
ISBN-13: 9780201539721
ISBN-10: 0201539721
Edition: Subsequent
Publication date: 1995
Publisher: Addison-Wesley
Format: Paperback 672 pages

Consumer Behavior for Marketing Managers

by Ian Fenwick, John A. Quelch
ISBN-13: 9780205081202
ISBN-10: 0205081207
Publication date: 1984
Publisher: Allyn & Bacon
Format: Paperback 484 pages

Cases in Advertising and Promotion Management

by John A. Quelch
ISBN-13: 9780256096897
ISBN-10: 0256096899
Edition: 3rd
Publication date: 1991
Publisher: Irwin Professional Publishing
Format: Paperback 908 pages

Cases in Advertising and Promotion Management (IRWIN SERIES IN MANAGEMENT AND THE BEHAVIORAL SCIENCES)

by John A. Quelch, Paul Farris
ISBN-13: 9780256122725
ISBN-10: 0256122725
Edition: Subsequent
Publication date: 2016
Publisher: Richard d Irwin
Format: Hardcover 746 pages

Multinational Marketing Management: Cases and Readings

by Robert D. Buzzell, John A. Quelch
ISBN-13: 9780201079968
ISBN-10: 0201079968
Publication date: 1988
Publisher: Addison-Wesley
Format: Paperback 500 pages

Cases in European Marketing Management (MCGRAW HILL/IRWIN SERIES IN MARKETING)

by John A. Quelch, Kamran Kashani, Sandra Vandermerwe
ISBN-13: 9780256157222
ISBN-10: 0256157227
Publication date: 1994
Publisher: Richard d Irwin
Format: Paperback 525 pages