Confessions of an Advertising Man
ISBN-13:
9781904915379
ISBN-10:
190491537X
Edition:
REV ed.
Author:
David Ogilvy
Publication date:
2012
Publisher:
Southbank Publishing
Format:
Paperback
192 pages
Category:
Biographies
,
Biography & History
,
Company Profiles
,
Advertising
,
Marketing & Sales
,
Professionals & Academics
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Book details
ISBN-13:
9781904915379
ISBN-10:
190491537X
Edition:
REV ed.
Author:
David Ogilvy
Publication date:
2012
Publisher:
Southbank Publishing
Format:
Paperback
192 pages
Category:
Biographies
,
Biography & History
,
Company Profiles
,
Advertising
,
Marketing & Sales
,
Professionals & Academics
Summary
Confessions of an Advertising Man (ISBN-13: 9781904915379 and ISBN-10: 190491537X), written by authors
David Ogilvy, was published by Southbank Publishing in 2012.
With an overall rating of 4.5 stars, it's a notable title among other
Biographies
(Biography & History, Company Profiles, Advertising, Marketing & Sales, Professionals & Academics) books. You can easily purchase or rent Confessions of an Advertising Man (Paperback) from BooksRun,
along with many other new and used
Biographies
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $2.61.
Description
A new edition of the timeless business classic featured on Mad Men—as fresh and relevant now as the day it was written "We admire people who work hard, who are objective and thorough. We detest office politicians, toadies, bullies, and pompous asses. We abhor ruthlessness. The way up our ladder is open to everybody. In promoting people to top jobs, we are influenced as much by their character as anything else." —David Ogilvy David Ogilvy was considered the "father of advertising" and a creative genius by many of the biggest global brands. First published in 1963, this seminal book revolutionized the world of advertising and became a bible for the 1960s ad generation. It also became an international bestseller, translated into 14 languages. Fizzing with Ogilvy's pioneering ideas and inspirational philosophy, it covers not only advertising, but also people management, corporate ethics, and office politics, and forms an essential blueprint for good practice in business.
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