9780844231013-0844231010-My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)

My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)

ISBN-13: 9780844231013
ISBN-10: 0844231010
Edition: 1
Author: Claude Hopkins
Publication date: 1966
Publisher: McGraw Hill
Format: Paperback 336 pages
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Book details

ISBN-13: 9780844231013
ISBN-10: 0844231010
Edition: 1
Author: Claude Hopkins
Publication date: 1966
Publisher: McGraw Hill
Format: Paperback 336 pages

Summary

My Life in Advertising and Scientific Advertising (Advertising Age Classics Library) (ISBN-13: 9780844231013 and ISBN-10: 0844231010), written by authors Claude Hopkins, was published by McGraw Hill in 1966. With an overall rating of 4.1 stars, it's a notable title among other Advertising (Marketing & Sales) books. You can easily purchase or rent My Life in Advertising and Scientific Advertising (Advertising Age Classics Library) (Paperback) from BooksRun, along with many other new and used Advertising books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.55.

Description

Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.

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