Onward: How Starbucks Fought for Its Life without Losing Its Soul
ISBN-13:
9781609613822
ISBN-10:
1609613821
Edition:
Reprint
Author:
Howard Schultz, Joanne Gordon
Publication date:
2012
Publisher:
Rodale Books
Format:
Paperback
368 pages
Category:
Biographies
,
Biography & History
,
Culinary Biographies
,
Cooking Education & Reference
,
Company Profiles
,
Hospitality, Travel & Tourism
,
Industries
,
Food Industry
,
Leadership & Motivation
,
Management & Leadership
,
Management
,
Entrepreneurship
,
Small Business & Entrepreneurship
,
Professionals & Academics
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Book details
ISBN-13:
9781609613822
ISBN-10:
1609613821
Edition:
Reprint
Author:
Howard Schultz, Joanne Gordon
Publication date:
2012
Publisher:
Rodale Books
Format:
Paperback
368 pages
Category:
Biographies
,
Biography & History
,
Culinary Biographies
,
Cooking Education & Reference
,
Company Profiles
,
Hospitality, Travel & Tourism
,
Industries
,
Food Industry
,
Leadership & Motivation
,
Management & Leadership
,
Management
,
Entrepreneurship
,
Small Business & Entrepreneurship
,
Professionals & Academics
Summary
Onward: How Starbucks Fought for Its Life without Losing Its Soul (ISBN-13: 9781609613822 and ISBN-10: 1609613821), written by authors
Howard Schultz, Joanne Gordon, was published by Rodale Books in 2012.
With an overall rating of 4.5 stars, it's a notable title among other
Biographies
(Biography & History, Culinary Biographies, Cooking Education & Reference, Company Profiles, Hospitality, Travel & Tourism, Industries, Food Industry, Leadership & Motivation, Management & Leadership, Management, Entrepreneurship, Small Business & Entrepreneurship, Professionals & Academics) books. You can easily purchase or rent Onward: How Starbucks Fought for Its Life without Losing Its Soul (Paperback) from BooksRun,
along with many other new and used
Biographies
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.53.
Description
In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership lessons behind the global coffee company's comeback and continued success.
In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.
Offering you a snapshot of the recession that left no company unscathed, the book shows in riveting detail how one company struggled and recreated itself in the midst of it all. In addition, you’ll get an inside look into Schultz's central leadership philosophy: It's not about winning, it’s about the right way to win.
Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Ultimately, Schultz gives you a sense of hope that, no matter how tough times get, the future can be more successful than the past.
In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.
Offering you a snapshot of the recession that left no company unscathed, the book shows in riveting detail how one company struggled and recreated itself in the midst of it all. In addition, you’ll get an inside look into Schultz's central leadership philosophy: It's not about winning, it’s about the right way to win.
Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Ultimately, Schultz gives you a sense of hope that, no matter how tough times get, the future can be more successful than the past.
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