9780765629166-076562916X-Political Marketing: Theoretical and Strategic Foundations

Political Marketing: Theoretical and Strategic Foundations

ISBN-13: 9780765629166
ISBN-10: 076562916X
Edition: 1
Author: Wojciech Cwalina
Publication date: 2011
Publisher: Routledge
Format: Paperback 352 pages
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Book details

ISBN-13: 9780765629166
ISBN-10: 076562916X
Edition: 1
Author: Wojciech Cwalina
Publication date: 2011
Publisher: Routledge
Format: Paperback 352 pages

Summary

Political Marketing: Theoretical and Strategic Foundations (ISBN-13: 9780765629166 and ISBN-10: 076562916X), written by authors Wojciech Cwalina, was published by Routledge in 2011. With an overall rating of 3.7 stars, it's a notable title among other Marketing (Marketing & Sales, Urban Planning & Development, Social Sciences) books. You can easily purchase or rent Political Marketing: Theoretical and Strategic Foundations (Paperback) from BooksRun, along with many other new and used Marketing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

This is the first integrated theory-to-practice text on marketing's role in the political process. It

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