9780765622914-0765622912-Political Marketing:: Theoretical and Strategic Foundations

Political Marketing:: Theoretical and Strategic Foundations

ISBN-13: 9780765622914
ISBN-10: 0765622912
Edition: 1
Author: Bruce I Newman, Wojciech Cwalina, Andrzej Falkowski
Publication date: 2011
Publisher: Routledge
Format: Hardcover 352 pages
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Book details

ISBN-13: 9780765622914
ISBN-10: 0765622912
Edition: 1
Author: Bruce I Newman, Wojciech Cwalina, Andrzej Falkowski
Publication date: 2011
Publisher: Routledge
Format: Hardcover 352 pages

Summary

Political Marketing:: Theoretical and Strategic Foundations (ISBN-13: 9780765622914 and ISBN-10: 0765622912), written by authors Bruce I Newman, Wojciech Cwalina, Andrzej Falkowski, was published by Routledge in 2011. With an overall rating of 4.5 stars, it's a notable title among other books. You can easily purchase or rent Political Marketing:: Theoretical and Strategic Foundations (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

This is the first integrated theory-to-practice text on marketing's role in the political process. It

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