Strategic Political Communication: Rethinking Social Influence, Persuasion, and Propaganda (Communication, Media, and Politics)
ISBN-13:
9780742528819
ISBN-10:
0742528812
Author:
Karen S. Johnson-Cartee, Gary A. Copeland
Publication date:
2003
Publisher:
Rowman & Littlefield Publishers
Format:
Hardcover
248 pages
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Book details
ISBN-13:
9780742528819
ISBN-10:
0742528812
Author:
Karen S. Johnson-Cartee, Gary A. Copeland
Publication date:
2003
Publisher:
Rowman & Littlefield Publishers
Format:
Hardcover
248 pages
Summary
Strategic Political Communication: Rethinking Social Influence, Persuasion, and Propaganda (Communication, Media, and Politics) (ISBN-13: 9780742528819 and ISBN-10: 0742528812), written by authors
Karen S. Johnson-Cartee, Gary A. Copeland, was published by Rowman & Littlefield Publishers in 2003.
With an overall rating of 3.9 stars, it's a notable title among other
Communication
(Words, Language & Grammar , Communication & Media Studies, Social Sciences, Sociology) books. You can easily purchase or rent Strategic Political Communication: Rethinking Social Influence, Persuasion, and Propaganda (Communication, Media, and Politics) (Hardcover) from BooksRun,
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Description
To become a successful political communicator (and a savvy political consumer), it is essential to know the elements of social influence, what works, and why. Strategic Political Communication provides an introduction to persuasion, social influence, and propaganda tactics, focusing on political communication. This rich, well-documented work looks at the power of language, the importance of targeting a specific audience, and the significance of interpersonal relationships, among other key issues. It further examines propaganda in order to understand how communicators can best exercise influence in contemporary society.
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