The PDMA ToolBook 2 for New Product Development
ISBN-13:
9780471479413
ISBN-10:
0471479411
Edition:
1
Author:
Abbie Griffin, Paul Belliveau, Stephen Somermeyer
Publication date:
2004
Publisher:
Wiley
Format:
Hardcover
576 pages
FREE US shipping
Book details
ISBN-13:
9780471479413
ISBN-10:
0471479411
Edition:
1
Author:
Abbie Griffin, Paul Belliveau, Stephen Somermeyer
Publication date:
2004
Publisher:
Wiley
Format:
Hardcover
576 pages
Summary
The PDMA ToolBook 2 for New Product Development (ISBN-13: 9780471479413 and ISBN-10: 0471479411), written by authors
Abbie Griffin, Paul Belliveau, Stephen Somermeyer, was published by Wiley in 2004.
With an overall rating of 3.9 stars, it's a notable title among other
books. You can easily purchase or rent The PDMA ToolBook 2 for New Product Development (Hardcover) from BooksRun,
along with many other new and used
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
This book covers all aspects of product development, from the creation of the concept through development and design to the final production, marketing, and service. The contributors are members of the Product Development and Management Association (PDMA) and come from such firms as 3M, KPMG Peat Marwick, AT&T, Ingersoll-Rand, and Oscar Mayer. The perfect follow-up to the successful handbook by the same organization.
We would LOVE it if you could help us and other readers by reviewing the book
{user}
{createdAt}
{truncated_title}
{author_block}
by {truncated_author}
