9780471460077-0471460079-The Sports Event Playbook: Managing and Marketing Winning Playbook

The Sports Event Playbook: Managing and Marketing Winning Playbook

4.4 Rate this book
ISBN-13: 9780471460077
ISBN-10: 0471460079
Edition: 1
Author: Joe Goldblatt, Frank Supovitz
Publication date: 2004
Publisher: Wiley
Format: Hardcover 496 pages
FREE US shipping
Sell
Get cash immediately!

Book details

ISBN-13: 9780471460077
ISBN-10: 0471460079
Edition: 1
Author: Joe Goldblatt, Frank Supovitz
Publication date: 2004
Publisher: Wiley
Format: Hardcover 496 pages

Summary

The Sports Event Playbook: Managing and Marketing Winning Playbook (ISBN-13: 9780471460077 and ISBN-10: 0471460079), written by authors Joe Goldblatt, Frank Supovitz, was published by Wiley in 2004. With an overall rating of 4.4 stars, it's a notable title among other Hospitality, Travel & Tourism (Industries) books. You can easily purchase or rent The Sports Event Playbook: Managing and Marketing Winning Playbook (Hardcover) from BooksRun, along with many other new and used Hospitality, Travel & Tourism books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

The Sports Event Management and Marketing Playbook is a step-by-step guide for the real world, offering expert advice on how to properly build sports events into successful and financially viable properties. Authored by a successful professional who's in the trenches every day, this helpful resource offers both first-time planners and seasoned organizers with the expertise and framework for staging top-quality sports events at any level - from the community to the global stage.

Along with practical checklists, tables, figures, and forms, The Sports Event Management and Marketing Playbook features:

  • "Sideline Stories" presenting real-life examples of the development, management, and execution of sports events
  • "Coach's Clipboard" featuring questions and thought-provoking intellectual exercises that enable readers to apply the lessons of every chapter to hypothetical situations
This book is part of The Wiley Event Management Series.
Show more
Rate this book Rate this book

We would LOVE it if you could help us and other readers by reviewing the book

cookies

We use cookies to ensure website functionality: improve our services, personalize your experience, analyze performance and traffic, and process orders efficiently. To learn more, check our Privacy Policy.