9780132340571-0132340577-Meetings, Expositions, Events and Conventions: An Introduction to the Industry

Meetings, Expositions, Events and Conventions: An Introduction to the Industry

ISBN-13: 9780132340571
ISBN-10: 0132340577
Edition: 2
Author: George G Fenich
Publication date: 2007
Publisher: Pearson College Div
Format: Hardcover 532 pages
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Book details

ISBN-13: 9780132340571
ISBN-10: 0132340577
Edition: 2
Author: George G Fenich
Publication date: 2007
Publisher: Pearson College Div
Format: Hardcover 532 pages

Summary

Meetings, Expositions, Events and Conventions: An Introduction to the Industry (ISBN-13: 9780132340571 and ISBN-10: 0132340577), written by authors George G Fenich, was published by Pearson College Div in 2007. With an overall rating of 4.2 stars, it's a notable title among other Hospitality, Travel & Tourism (Industries, Motivational, Management & Leadership) books. You can easily purchase or rent Meetings, Expositions, Events and Conventions: An Introduction to the Industry (Hardcover) from BooksRun, along with many other new and used Hospitality, Travel & Tourism books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.6.

Description

The Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. Using the Delphi method, even the book's topics were selected based on industry input. Now in its second edition, this revision features a three-part format, revised material on technology, and coverage of growing industry trends. Chapter 12, Technology in Meetings, Expositions, Events and Conventions, has been completely revised and now includes topics such as virtual site selection & research; event technological infrastructure; RFID’s; lead retrieval systems; blogging; mobile technologies and more!

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