9780131885899-0131885898-Introduction to Revenue Management for the Hospitality Industry: Principles and Practices for the Real World, An

Introduction to Revenue Management for the Hospitality Industry: Principles and Practices for the Real World, An

ISBN-13: 9780131885899
ISBN-10: 0131885898
Edition: 1
Author: Kimberly Tranter, Trevor Stuart-Hill, Juston Parker
Publication date: 2008
Publisher: Pearson
Format: Paperback 360 pages
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Book details

ISBN-13: 9780131885899
ISBN-10: 0131885898
Edition: 1
Author: Kimberly Tranter, Trevor Stuart-Hill, Juston Parker
Publication date: 2008
Publisher: Pearson
Format: Paperback 360 pages

Summary

Introduction to Revenue Management for the Hospitality Industry: Principles and Practices for the Real World, An (ISBN-13: 9780131885899 and ISBN-10: 0131885898), written by authors Kimberly Tranter, Trevor Stuart-Hill, Juston Parker, was published by Pearson in 2008. With an overall rating of 4.2 stars, it's a notable title among other Microeconomics (Economics, Hospitality, Travel & Tourism, Industries, Management, Management & Leadership) books. You can easily purchase or rent Introduction to Revenue Management for the Hospitality Industry: Principles and Practices for the Real World, An (Paperback, Used) from BooksRun, along with many other new and used Microeconomics books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.4.

Description

Addressing an emerging course in hospitality management, this one-of-a-kind book outlines the basic elements of the revenue management process and the keys to effective revenue management planning. Using the Rev MAP model as a guiding framework, it shows how to develop, implement, and evaluate a strategic management process. Professional profiles highlight key issues and career paths, while application chapters relate material to each segment of the hospitality industry. A final chapter looks at trends and forecasts the future evolution of this important new field.

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