Persuasion: Integrating Theory, Research, and Practice
ISBN-13:
9781524907372
ISBN-10:
1524907375
Edition:
4
Author:
Ann Bainbridge Frymier
Publication date:
2016
Publisher:
Kendall Hunt Publishing
Format:
Misc. Supplies
345 pages
Category:
Communications
,
Business Skills
,
Sociology
FREE US shipping
Book details
ISBN-13:
9781524907372
ISBN-10:
1524907375
Edition:
4
Author:
Ann Bainbridge Frymier
Publication date:
2016
Publisher:
Kendall Hunt Publishing
Format:
Misc. Supplies
345 pages
Category:
Communications
,
Business Skills
,
Sociology
Summary
Persuasion: Integrating Theory, Research, and Practice (ISBN-13: 9781524907372 and ISBN-10: 1524907375), written by authors
Ann Bainbridge Frymier, was published by Kendall Hunt Publishing in 2016.
With an overall rating of 3.7 stars, it's a notable title among other
Communications
(Business Skills, Sociology) books. You can easily purchase or rent Persuasion: Integrating Theory, Research, and Practice (Misc. Supplies, Used) from BooksRun,
along with many other new and used
Communications
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $41.85.
Description
Persuasion: Integrating Theory, Research, and Practice provides persuasion skills students seek integrated with persuasion theories instructors want to teach - the two approaches that have often been at odds with one another
Persuasion: Integrating Theory, Research, and Practice:
- Explains the five major theories of persuasion.
- Features an entire chapter dedicated to ethics as it relates to persuasion.
- Utilizes research studies to illustrate theory and its application.
- Includes numerous current examples and illustrations throughout that bring the application of the chapter concepts to life.
- Has an Enhanced Online Learning Package designed for students and instructors. Seamlessly integrated within the book’s pedagogy, it includes chapter outlines, activities, interactive exercises, a glossary of terms, PowerPoint™ presentations, links to video clips, and a course management system.
- Provides an extensive instructor's package to make the textbook transition seamless for the instructor.
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