Introduction to Market Access for Pharmaceuticals
ISBN-13:
9781138032187
ISBN-10:
1138032182
Edition:
1
Author:
Mondher Toumi
Publication date:
2017
Publisher:
Routledge
Format:
Paperback
204 pages
Category:
General & Reference
,
Chemistry
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Book details
ISBN-13:
9781138032187
ISBN-10:
1138032182
Edition:
1
Author:
Mondher Toumi
Publication date:
2017
Publisher:
Routledge
Format:
Paperback
204 pages
Category:
General & Reference
,
Chemistry
Summary
Introduction to Market Access for Pharmaceuticals (ISBN-13: 9781138032187 and ISBN-10: 1138032182), written by authors
Mondher Toumi, was published by Routledge in 2017.
With an overall rating of 4.2 stars, it's a notable title among other
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Description
Market access is the fourth hurdle in the drug development process and the primary driver for global income of any new drug. Without a strategy in place for pricing, showing value for effectiveness and an understanding of the target purchasers’ needs, the drug will fail to reach its intended market value. Introduction to Market Access for Pharmaceuticals is based on an accredited course in this area, taken from the European Market Access University Diploma (EMAUD), and is affiliated with Aix Marseille University.
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