Sell, buy or rent Sara Dolnicar textbooks
A Nonparametric Approach to Perceptions-Based Market Segmentation: Applications (Interdisciplinary Studies in Economics and Management)
by
C. Buchta S. Dolnicar Christian Buchta, Sara Dolnicar, Thomas Reutterer
ISBN-13: 9783211834749
ISBN-10: 3211834745
Edition: 1
Publication date: 2001
Publisher:
Springer
Format:
Hardcover
142 pages
Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful (Management for Professionals)
by
Sara Dolnicar, Bettina GrĂ¼n, Friedrich Leisch
ISBN-13: 9789811088179
ISBN-10: 9811088179
Edition: 1st ed. 2018
Publication date: 2018
Publisher:
Springer
Format:
Hardcover
345 pages