Sell, buy or rent Martin Mende textbooks
Loose Leaf for Services Marketing
by
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Martin Mende
ISBN-13: 9781260564167
ISBN-10: 1260564169
Edition: 8
Publication date: 2023
Publisher:
McGraw Hill
Format:
Paperback
560 pages
Services Marketing: Integrating Customer Focus Across the Firm
by
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Martin Mende
ISBN-13: 9781260260526
ISBN-10: 1260260526
Edition: 8
Publication date: 2023
Publisher:
McGraw Hill
Format:
Hardcover
560 pages