Sell, buy or rent II Gordon C. Bruner textbooks
Marketing Scales Handbook, Volume IV: Consumer Behavior (Marketing Scales Series)
by
II Gordon C. Bruner, Paul J. Hensel, Karen E. James
ISBN-13: 9781587992056
ISBN-10: 1587992051
Edition: 1
Publication date: 2005
Publisher:
South-Western Educational Pub
Format:
Hardcover
864 pages
Marketing Scales Handbook: A Compilation of Multi-Item Measures
by
II Gordon C. Bruner, Paul J. Hensel
ISBN-13: 9780877572268
ISBN-10: 0877572267
Edition: 1
Publication date: 1992
Publisher:
South-Western Educational Pub
Format:
Hardcover
1315 pages