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9780131879287-0131879286-Services Marketing: People, Technology, Strategy, Canadian Edition
9780131879287-0131879286-Services Marketing: People, Technology, Strategy, Canadian Edition

Services Marketing: People, Technology, Strategy, Canadian Edition

by Christopher Lovelock, Jochen Wirtz, Harvir Singh Bansal
ISBN-13: 9780131879287
ISBN-10: 0131879286
Edition: 1
Publication date: 2007
Publisher: Pearson Education Canada
Format: Paperback 672 pages
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