Sell, buy or rent Alice M. Tybout textbooks

Kellogg on Branding in a Hyper-Connected World

by Alice M. Tybout, Tim Calkins
ISBN-13: 9781119533184
ISBN-10: 111953318X
Edition: 1
Publication date: 2019
Publisher: Wiley
Format: Hardcover 368 pages

Kellogg on Marketing

by Alice Tybout, Bobby J. Calder
ISBN-13: 9780470580141
ISBN-10: 0470580143
Edition: 2
Publication date: 2010
Publisher: John Wiley & Sons Inc
Format: Hardcover 426 pages