Contemporary Strategy Analysis: Text Only

About the book: contemporary strategy analysis: 7th edition content "the concept of strategy. Goals, values and performance. Industry analysis: the fundamentals. Further topics in industry and competitive analysis. Analyzing resources and capabilities. Developing resources and capabilities. Organization structure and management systems: the fundamentals of strategy implementation. The nature and sources of competitive advantage. Cost advantage. Differentiation advantage. Industry evolution and strategic change. Technology-based industries and the management of innovation. Competitive advantage in mature industries. Vertical integration and the scope of the firm. Global strategies and the multinational corporation. Diversification strategy. Implementing corporate strategy: management of the multibusiness firm. Current trends in strategic management." about the author: robert m grant robert m. Grant is the eni professor of strategic management at bocconi university in milan and a visiting fellow at georgetown university. He is british but has taught for many years in north america at georgetown, ucla, california polytechnic and university of british columbia. He has worked with companies such as nortel, american express, zurich financial services and lockheed martin.