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Packaging Design
ISBN-13:
9783037681398
ISBN-10:
303768139X
Author:
Chris van Uffelen
Publication date:
2013
Publisher:
Braun Publishing
Format:
Hardcover
272 pages
Category:
Industrial & Product Design
,
Decorative Arts & Design
FREE US shipping
Book details
ISBN-13:
9783037681398
ISBN-10:
303768139X
Author:
Chris van Uffelen
Publication date:
2013
Publisher:
Braun Publishing
Format:
Hardcover
272 pages
Category:
Industrial & Product Design
,
Decorative Arts & Design
Summary
Packaging Design (ISBN-13: 9783037681398 and ISBN-10: 303768139X), written by authors
Chris van Uffelen, was published by Braun Publishing in 2013.
With an overall rating of 4.0 stars, it's a notable title among other
Industrial & Product Design
(Decorative Arts & Design) books. You can easily purchase or rent Packaging Design (Hardcover) from BooksRun,
along with many other new and used
Industrial & Product Design
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
Product packaging has first of all to fulfill functional demands such as structural stability, air-tightness or air-permeability, information requirements and cost effectiveness. However, it is much more than just a kind of container made of glass, wood oder plastic protecting its contents: it is also the face of the product. Like the façade of a building, the package gives an impression of what lies behind it. Packaging is a crucial means to induce a consumer to try a product. Studies show that it has less than three seconds to grab the attention of the customer. Along with the classics of the age of mass-consumption, this title presents many examples of innovative contemporary solutions that are on a par with some of the packaging legends like the sculptural shape of a Coca-Cola bottle.
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