Visual Research: An Introduction to Research Methodologies in Graphic Design
ISBN-13:
9782940373208
ISBN-10:
2940373205
Edition:
First Edition
Author:
Various Authors, Russell Bestley, Ian Noble
Publication date:
2004
Publisher:
Fairchild Books
Format:
Paperback
192 pages
FREE US shipping
Book details
ISBN-13:
9782940373208
ISBN-10:
2940373205
Edition:
First Edition
Author:
Various Authors, Russell Bestley, Ian Noble
Publication date:
2004
Publisher:
Fairchild Books
Format:
Paperback
192 pages
Summary
Visual Research: An Introduction to Research Methodologies in Graphic Design (ISBN-13: 9782940373208 and ISBN-10: 2940373205), written by authors
Various Authors, Russell Bestley, Ian Noble, was published by Fairchild Books in 2004.
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Description
Explains the key terms and theories that underlie design research; examining the importance of audience, communication theory, semiotics and semantics. Features a range of case studies which demonstrate how the use of rigorous research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process.
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