Psychodynamics: Beyond Demographics and Psychographics A whole new way of understanding people
ISBN-13:
9781938015243
ISBN-10:
193801524X
Author:
John Tyler
Publication date:
2015
Publisher:
Kbpublishing
Format:
Paperback
96 pages
Category:
Advertising
,
Marketing & Sales
,
Consumer Behavior
,
Sales & Selling
FREE US shipping
Book details
ISBN-13:
9781938015243
ISBN-10:
193801524X
Author:
John Tyler
Publication date:
2015
Publisher:
Kbpublishing
Format:
Paperback
96 pages
Category:
Advertising
,
Marketing & Sales
,
Consumer Behavior
,
Sales & Selling
Summary
Psychodynamics: Beyond Demographics and Psychographics A whole new way of understanding people (ISBN-13: 9781938015243 and ISBN-10: 193801524X), written by authors
John Tyler, was published by Kbpublishing in 2015.
With an overall rating of 3.8 stars, it's a notable title among other
Advertising
(Marketing & Sales, Consumer Behavior, Sales & Selling) books. You can easily purchase or rent Psychodynamics: Beyond Demographics and Psychographics A whole new way of understanding people (Paperback) from BooksRun,
along with many other new and used
Advertising
books
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And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
Psychodynamics is a new methodology for market segmentation that goes beyond demographics and psychographics. Psychodynamics more accurately describes habits, patterns, values, and interests that lead to purchasing decisions―as well as all decisions that a person makes in life. For businesses of all sizes wanting to understand their clients' and customers' motivations and interests, Psychodynamics is a powerful new tool for the sales and marketing toolbox.
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