Global Competitive Strategies in the New World Economy: Multilateralism, Regionalization and the Transnational Firm (New Horizons in International Business series)
ISBN-13:
9781858981369
ISBN-10:
1858981360
Edition:
n
Author:
Hafiz Mirza
Publication date:
1999
Publisher:
Edward Elgar Publishing
Format:
Hardcover
360 pages
FREE US shipping
on ALL non-marketplace orders
Marketplace
from $6.79
USD
Marketplace offers
Seller
Condition
Note
Seller
Condition
Used - Very Good
No Dust Jacket
Book details
ISBN-13:
9781858981369
ISBN-10:
1858981360
Edition:
n
Author:
Hafiz Mirza
Publication date:
1999
Publisher:
Edward Elgar Publishing
Format:
Hardcover
360 pages
Summary
Global Competitive Strategies in the New World Economy: Multilateralism, Regionalization and the Transnational Firm (New Horizons in International Business series) (ISBN-13: 9781858981369 and ISBN-10: 1858981360), written by authors
Hafiz Mirza, was published by Edward Elgar Publishing in 1999.
With an overall rating of 4.5 stars, it's a notable title among other
books. You can easily purchase or rent Global Competitive Strategies in the New World Economy: Multilateralism, Regionalization and the Transnational Firm (New Horizons in International Business series) (Hardcover) from BooksRun,
along with many other new and used
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
This important new book provides an exhaustive analysis of the strategic responses of transnational firms to current trends in the world economy, specifically the trends towards 'globalization' and 'regionalization'. The primary focus of this book is on the strategy of transnational firms, particularly those from East Asia, in the geographical regions of Europe, North America and Asia, including the European Union, the North American Free Trade Agreement and the ASEAN Free Trade Area. The contributors discuss protectionism and trade agreements, strategic alliances, competitiveness and investment strategy towards Eastern European states and compare business strategies in the triad region. The distinguished contributors are from industry, academia and international organizations and have first-rate, detailed knowledge of the issues raised. Their approach is policy-oriented and they use case studies of Toshiba, Toyota, Samsung and the Notebook PC Consortium to illustrate the investment strategies of East Asian firms. This book will offer insights to scholars and students seeking to understand East Asian and European firms, the topics of globalization and regionalization. It will also appeal to policy makers wishing to influence and understand the strategies of transnational firms.
We would LOVE it if you could help us and other readers by reviewing the book
Book review
Congratulations! We have received your book review.
{user}
{createdAt}
by {truncated_author}