Wonder Leads: Remarkable lead generation for positive small businesses (Personalised Videos for Lead Generation & Business Development)

Review
"Fantastic, practical step-by-step guide to video marketing" - Elvin Turner (Bestselling author of 'Be Less Zombie')"Required reading for every business owner" - Todd Hannula FRSA (Social Entrepreneur & TedX Speaker)"Learn how to make a lasting, positive impression of your business and start to see results with this informative read!" - Bookbub
Imagine if your outbound sales techniques were 20x more effective than they are now.
This book can make it happen...
Wonder Leads is an innovative new approach to business development. It centres on individually personalised sales videos delivered through LinkedIn, where it’s proved to be almost 20x more effective than cold calling at generating warm leads.
In this Axiom award-winning sales book (previous winners include Seth Godin, Tony Robbins & Peter Drucker), entrepreneur and champion for positive communication Dave Holloway reveals a 6-step approach to effective social selling that anyone can follow.
You’ll learn the secrets of successful connecting, storytelling, filming, editing, publishing and measuring. Skills that will help you quickly fill your sales pipeline while simultaneously building meaningful relationships with the people that matter.
It doesn't matter if you’re a virtual selling pro or a video marketing novice. A small businesses owner, solopreneur, start-up founder, freelancer or seasoned sales professional. If you need to grow your customer base, Wonder Leads is the proven way to generate leads without sacrificing your time, money or integrity.
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In this book, you’ll discover:
Why traditional outbound sales techniques like telemarketing, email marketing and direct mail do more harm than good.
How to sell yourself through an engaging LinkedIn profile that encourages customers to connect.
Which small details make big differences to social selling success.
The reason personalised video marketing is perfect for remote B2B selling, especially for a small business.
Why positivity makes or breaks social selling efforts.
How deeper sales video personalisation can increase B2B lead generation rates by 3x.
Why high-quality personalised video marketing leads to profitable sales conversations.
How to overcome the challenges of recording a personalised sales video on your own.
Why empathy is the most critical component of successful prospecting.
Why persistent sales follow-ups are suicide for your business development efforts.
How to measure results to prove ROI and accurately forecast B2B lead generation.
Buy Wonder Leads and start growing your B2B business today.
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Reviews for Wonder Leads:
“Probably the best-researched book in its genre... Required reading for every business owner.” – Todd Hannula FRSA (Social Entrepreneur & TedX speaker)
“Fantastic, practical step-by-step guide to personalised video marketing” – Elvin Turner – bestselling author of ‘Be Less Zombie’
“Ready to make cold calling a thing of the past? Use this easy-to-follow guide, which outlines six steps to better business lead generation. Learn how to make a lasting, positive impression of your business and start to see results with this informative read!” – Bookbub
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Awards & recognition for Wonder Leads:
Silver Medalist (Sales) – Axiom Business Book Awards 2021
Finalist (Sales & Marketing) – Business Book Awards 2021
International Amazon #1 bestseller
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Amazon categories:
“Sales & Marketing”
“Sales Techniques”
“Sales & Selling”
“Telemarketing”
“Web Marketing"
From the Author
Hello! I'm Dave - a business development expert, founder, award-winning author and marketer, speaker, and champion for positive communication.Since 2007, my wife Natalie and I have run BML; a multi-award winning B2B branding agency based in Leeds (UK) where we live with our two children.Throughout my time running a business, cold outreach was my biggest headache. Everything I tried was either too miserable, too expensive or too ineffective to justify investing my time.In the hunt to find a