Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company
ISBN-13:
9781593270100
ISBN-10:
1593270100
Edition:
2nd
Author:
Owen Linzmayer, Owen W. Linzmayer
Publication date:
2004
Publisher:
No Starch Press
Format:
Paperback
323 pages
FREE US shipping
Book details
ISBN-13:
9781593270100
ISBN-10:
1593270100
Edition:
2nd
Author:
Owen Linzmayer, Owen W. Linzmayer
Publication date:
2004
Publisher:
No Starch Press
Format:
Paperback
323 pages
Summary
Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company (ISBN-13: 9781593270100 and ISBN-10: 1593270100), written by authors
Owen Linzmayer, Owen W. Linzmayer, was published by No Starch Press in 2004.
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Description
Apple Confidential examines the tumultuous history of America's best-known Silicon Valley start-up--from its legendary founding almost 30 years ago, through a series of disastrous executive decisions, to its return to profitability, and including Apple's recent move into the music business. Linzmayer digs into forgotten archives and interviews the key players to give readers the real story of Apple Computer, Inc. This updated and expanded edition includes tons of new photos, timelines, and charts, as well as coverage of new lawsuit battles, updates on former Apple executives, and new chapters on Steve Wozniak and Pixar.
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