9781592576715-1592576710-The Complete Idiot's Guide to Guerrilla Marketing

The Complete Idiot's Guide to Guerrilla Marketing

ISBN-13: 9781592576715
ISBN-10: 1592576710
Edition: 0
Author: Susan Drake, Colleen Wells
Publication date: 2008
Publisher: Alpha
Format: Paperback 352 pages
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Book details

ISBN-13: 9781592576715
ISBN-10: 1592576710
Edition: 0
Author: Susan Drake, Colleen Wells
Publication date: 2008
Publisher: Alpha
Format: Paperback 352 pages

Summary

The Complete Idiot's Guide to Guerrilla Marketing (ISBN-13: 9781592576715 and ISBN-10: 1592576710), written by authors Susan Drake, Colleen Wells, was published by Alpha in 2008. With an overall rating of 3.5 stars, it's a notable title among other books. You can easily purchase or rent The Complete Idiot's Guide to Guerrilla Marketing (Paperback) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.32.

Description

Attention-grabbing, money-saving ideas...
Now small to mid-sized companies, entrepreneurs, and their marketing staff can expand their customer base in new and exciting ways. Written by marketing experts, this guide presents a detailed blueprint for gaining new customers while saving money at the same time. Readers will learn how to create local and national word-of-mouth "buzz;" internet strategies including viral ads, promise-based marketing, and community building; tips on product placement in the media; and much more.
• Written by a pair of expert authors
• Includes dozens of effective, practical, money-saving ideas

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