9781587991561-158799156X-The Invisible Grail: In Search of the True Language of Brands

The Invisible Grail: In Search of the True Language of Brands

ISBN-13: 9781587991561
ISBN-10: 158799156X
Edition: 1
Author: John Simmons
Publication date: 2003
Publisher: Texere
Format: Hardcover 240 pages
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Book details

ISBN-13: 9781587991561
ISBN-10: 158799156X
Edition: 1
Author: John Simmons
Publication date: 2003
Publisher: Texere
Format: Hardcover 240 pages

Summary

The Invisible Grail: In Search of the True Language of Brands (ISBN-13: 9781587991561 and ISBN-10: 158799156X), written by authors John Simmons, was published by Texere in 2003. With an overall rating of 3.7 stars, it's a notable title among other books. You can easily purchase or rent The Invisible Grail: In Search of the True Language of Brands (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.4.

Description

The one thing that all brands desire is customer affection. They want to be loved. And when they are not loved, what are they lacking? Is it possible to find the missing element Â- the holy grail Â- that will bring them closer to their customers and their own people? In his new book, John Simmons reveals how to undertake and complete that quest Â- using the power of words.

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