Merchandising : Theory, Principles, and Practice
ISBN-13:
9781563671463
ISBN-10:
1563671468
Author:
Grace I. Kunz
Publication date:
1998
Publisher:
Fairchild Books
Format:
Hardcover
420 pages
Category:
Management & Leadership
FREE US shipping
Book details
ISBN-13:
9781563671463
ISBN-10:
1563671468
Author:
Grace I. Kunz
Publication date:
1998
Publisher:
Fairchild Books
Format:
Hardcover
420 pages
Category:
Management & Leadership
Summary
Merchandising : Theory, Principles, and Practice (ISBN-13: 9781563671463 and ISBN-10: 1563671468), written by authors
Grace I. Kunz, was published by Fairchild Books in 1998.
With an overall rating of 4.1 stars, it's a notable title among other
Management & Leadership
books. You can easily purchase or rent Merchandising : Theory, Principles, and Practice (Hardcover) from BooksRun,
along with many other new and used
Management & Leadership
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
This book focuses on the process of merchandising and the principles applied to the planning, development and presentation of product lines in both the manufacturing and retailing sectors. It also relates the role of merchandising to other business fundamentals. Vignettes describe alternative merchandising strategies. Applications to other consumer goods are also discussed.
We would LOVE it if you could help us and other readers by reviewing the book
{user}
{createdAt}
{truncated_title}
{author_block}
by {truncated_author}
