9781506346243-1506346243-Social Media Strategy: Tools for Professionals and Organizations

Social Media Strategy: Tools for Professionals and Organizations

ISBN-13: 9781506346243
ISBN-10: 1506346243
Edition: First Edition
Author: Phillip G. Clampitt
Publication date: 2017
Publisher: SAGE Publications, Inc
Format: Paperback 328 pages
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Book details

ISBN-13: 9781506346243
ISBN-10: 1506346243
Edition: First Edition
Author: Phillip G. Clampitt
Publication date: 2017
Publisher: SAGE Publications, Inc
Format: Paperback 328 pages

Summary

Social Media Strategy: Tools for Professionals and Organizations (ISBN-13: 9781506346243 and ISBN-10: 1506346243), written by authors Phillip G. Clampitt, was published by SAGE Publications, Inc in 2017. With an overall rating of 4.2 stars, it's a notable title among other Public Relations (Marketing & Sales, Communications, Business Skills, Communication, Words, Language & Grammar , Communication & Media Studies, Social Sciences) books. You can easily purchase or rent Social Media Strategy: Tools for Professionals and Organizations (Paperback) from BooksRun, along with many other new and used Public Relations books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $14.17.

Description

Social Media Strategy: Tools for Professionals and Organizations,by Phillip G. Clampitt,shows professionals and organizations how to use social media more effectively and strategically. With a focus on what makes social media unique among communication platforms, this book offers practical guidance on creating, implementing, and evaluating social media strategies and tactics. Social media is constantly evolving, so Social Media Strategy focuses on enduring strategic principles and uses case studies and exercises throughout to help readers build the fundamental competencies needed by today’s social media managers.

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