9781466685802-1466685808-Contemporary Research Methods and Data Analytics in the News Industry

Contemporary Research Methods and Data Analytics in the News Industry

ISBN-13: 9781466685802
ISBN-10: 1466685808
Edition: Illustrated
Author: William J. Gibbs, Joseph McKendrick
Publication date: 2015
Publisher: Information Science Reference
Format: Hardcover 340 pages
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Book details

ISBN-13: 9781466685802
ISBN-10: 1466685808
Edition: Illustrated
Author: William J. Gibbs, Joseph McKendrick
Publication date: 2015
Publisher: Information Science Reference
Format: Hardcover 340 pages

Summary

Contemporary Research Methods and Data Analytics in the News Industry (ISBN-13: 9781466685802 and ISBN-10: 1466685808), written by authors William J. Gibbs, Joseph McKendrick, was published by Information Science Reference in 2015. With an overall rating of 3.8 stars, it's a notable title among other books. You can easily purchase or rent Contemporary Research Methods and Data Analytics in the News Industry (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

The advent of digital technologies has changed the news and publishing industries drastically. While shrinking newsrooms may be a concern for many, journalists and publishing professionals are working to reorient their skills and capabilities to employ technology for the purpose of better understanding and engaging with their audiences.

Contemporary Research Methods and Data Analytics in the News Industry highlights the research behind the innovations and emerging practices being implemented within the journalism industry. This crucial, industry-shattering publication focuses on key topics in social media and video streaming as a new form of media communication as well the application of big data and data analytics for collecting information and drawing conclusions about the current and future state of print and digital news. Due to significant insight surrounding the latest applications and technologies affecting the news industry, this publication is a must-have resource for journalists, analysts, news media professionals, social media strategists, researchers, television news producers, and upper-level students in journalism and media studies.

This timely industry resource includes key topics on the changing scope of the news and publishing industries including, but not limited to, big data, broadcast journalism, computational journalism, computer-mediated communication, data scraping, digital media, news media, social media, text mining, and user experience.

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