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I bought this book because I liked another book the author wrote (Data Science for Business with R), and I'm really interested in strengthening my background in Bayesian Statistics. This book is wonderfully approachable. I'm only three chapters in and already we have some motivating examples for Bayes' Law, though we haven't seen the formal definition yet.
I contacted the author to see if there was a course at Syracuse using this book, and was thrilled to learn that there is: IST686.