9781449371036-1449371035-The Hardware Startup: Building Your Product, Business, and Brand

The Hardware Startup: Building Your Product, Business, and Brand

ISBN-13: 9781449371036
ISBN-10: 1449371035
Edition: 1
Author: Renee DiResta, Brady Forrest, Ryan Vinyard
Publication date: 2015
Publisher: O'Reilly Media
Format: Paperback 323 pages
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Book details

ISBN-13: 9781449371036
ISBN-10: 1449371035
Edition: 1
Author: Renee DiResta, Brady Forrest, Ryan Vinyard
Publication date: 2015
Publisher: O'Reilly Media
Format: Paperback 323 pages

Summary

The Hardware Startup: Building Your Product, Business, and Brand (ISBN-13: 9781449371036 and ISBN-10: 1449371035), written by authors Renee DiResta, Brady Forrest, Ryan Vinyard, was published by O'Reilly Media in 2015. With an overall rating of 4.5 stars, it's a notable title among other Industrial & Product Design (Decorative Arts & Design) books. You can easily purchase or rent The Hardware Startup: Building Your Product, Business, and Brand (Paperback) from BooksRun, along with many other new and used Industrial & Product Design books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.62.

Description

Thanks to the decreasing cost of prototyping, it's more feasible for professional makers and first-time entrepreneurs to launch a hardware startup. But exactly how do you go about it? This book provides the roadmap and best practices you need for turning a product idea into a full-fledged business.

Written by three experts from the field, The Hardware Startup takes you from idea validation to launch, complete with practical strategies for funding, market research, branding, prototyping, manufacturing, and distribution. Two dozen case studies of real-world startups illustrate possible successes and failures at every stage of the process.

  • Validate your idea by learning the needs of potential users
  • Develop branding, marketing, and sales strategies early on
  • Form relationships with the right investment partners
  • Prototype early and often to ensure you're on the right path
  • Understand processes and pitfalls of manufacturing at scale
  • Jumpstart your business with the help of an accelerator
  • Learn strategies for pricing, marketing, and distribution
  • Be aware of the legal issues your new company may face
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