9781447166269-1447166264-The Perception of Quality

The Perception of Quality

ISBN-13: 9781447166269
ISBN-10: 1447166264
Edition: 2015
Author: Kenyon
Publication date: 2014
Publisher: Springer
Format: Hardcover 276 pages
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Book details

ISBN-13: 9781447166269
ISBN-10: 1447166264
Edition: 2015
Author: Kenyon
Publication date: 2014
Publisher: Springer
Format: Hardcover 276 pages

Summary

The Perception of Quality (ISBN-13: 9781447166269 and ISBN-10: 1447166264), written by authors Kenyon, was published by Springer in 2014. With an overall rating of 3.5 stars, it's a notable title among other books. You can easily purchase or rent The Perception of Quality (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

Exploring the concept of quality management from a new point of view, this book presents a holistic model of how consumers judge the quality of products. It links consumer perceptions of quality to the design and delivery of the final product, and presents models and methods for improving the quality of these products and services. It offers readers an improved understanding of how and why the design process must consider how the consumer will perceive a product or service. In order to facilitate the presentation and understanding of these concepts, illustrations and case examples are also provided throughout the book.This book provides an invaluable resource for managers, designers, manufacturers, professional practitioners and academics interested in quality management. It also offers a useful supplementary text for marketing and quality management courses.
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