Principles of Marketing Engineering

Principles of Marketing Engineering (ISBN-13: 9781425135867 and ISBN-10: 1425135862), written by authors Gary L. Lilien, Arvind Rangaswamy, Arnaud De Bruyn, was published by Trafford on Demand Pub in 2007. With an overall rating of 4.5 stars, it's a notable title among other Management (Management & Leadership) books. You can easily purchase or rent Principles of Marketing Engineering (Hardcover) from BooksRun, along with many other new and used Management books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.56.