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Doing Business in Europe
Book details
Summary
Description
Covering all the key topics for students studying European Business at upper level undergraduate and graduate level, this textbook focuses on the relationship between business and the political institutions, policies and regulations of the European Union post-enlargement this book supports readers with pedagogical features that include:
With a website to accompany the book containing student resources and an instructors manual, the book also supports readers with features that include:
- Mini-cases with questions to test students understanding
- In-depth readings and testimonials from executives and managers
- Vignettes and cameos written by practitioners
- Extracts from Business and European publications
- Review questions and assignments to consolidate learning
- Weblinks to helpful resources
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