9781412916561-1412916569-Entrepreneurship Strategy: Changing Patterns in New Venture Creation, Growth, and Reinvention

Entrepreneurship Strategy: Changing Patterns in New Venture Creation, Growth, and Reinvention

ISBN-13: 9781412916561
ISBN-10: 1412916569
Edition: 1
Author: Lisa Gundry, Jill Kickul
Publication date: 2006
Publisher: SAGE Publications, Inc
Format: Hardcover 424 pages
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Book details

ISBN-13: 9781412916561
ISBN-10: 1412916569
Edition: 1
Author: Lisa Gundry, Jill Kickul
Publication date: 2006
Publisher: SAGE Publications, Inc
Format: Hardcover 424 pages

Summary

Entrepreneurship Strategy: Changing Patterns in New Venture Creation, Growth, and Reinvention (ISBN-13: 9781412916561 and ISBN-10: 1412916569), written by authors Lisa Gundry, Jill Kickul, was published by SAGE Publications, Inc in 2006. With an overall rating of 3.7 stars, it's a notable title among other Marketing (Marketing & Sales, Entrepreneurship, Small Business & Entrepreneurship, Human Resources & Personnel Management, Human Resources) books. You can easily purchase or rent Entrepreneurship Strategy: Changing Patterns in New Venture Creation, Growth, and Reinvention (Hardcover) from BooksRun, along with many other new and used Marketing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.75.

Description

In this engaging and practical book, authors Lisa K. Gundry and Jill R. Kickul uniquely approach entrepreneurship across the life cycle of business growth―offering entrepreneurial strategies for the emerging venture, for the growing venture, and for sustaining growth in the established venture. Written from the point of view of the founder or the entrepreneurial team, the book offers powerful and practical tools to increase a venture′s potential for success and growth.

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