9781260261288-126026128X-Strategic Management

Strategic Management

ISBN-13: 9781260261288
ISBN-10: 126026128X
Edition: 5
Author: Frank Rothaermel
Publication date: 2020
Publisher: McGraw Hill
Format: Hardcover 576 pages
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Book details

ISBN-13: 9781260261288
ISBN-10: 126026128X
Edition: 5
Author: Frank Rothaermel
Publication date: 2020
Publisher: McGraw Hill
Format: Hardcover 576 pages

Summary

Strategic Management (ISBN-13: 9781260261288 and ISBN-10: 126026128X), written by authors Frank Rothaermel, was published by McGraw Hill in 2020. With an overall rating of 4.0 stars, it's a notable title among other Management (Management & Leadership) books. You can easily purchase or rent Strategic Management (Hardcover, Used) from BooksRun, along with many other new and used Management books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $37.32.

Description

"Strategic Management brings conceptual frameworks to life via examples that cover products and services from companies with which students are familiar, such as Facebook, Google, Tesla, Starbucks, Apple, McDonald's, Disney, Airbnb, and Uber. Liberal use of such examples aids in making strategy relevant to students' lives and helps them internalize strategy concepts and frameworks"--

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