Humanizing Visual Design (Routledge Studies in Technical Communication, Rhetoric, and Culture)
ISBN-13:
9781138071513
ISBN-10:
113807151X
Edition:
1
Author:
Charles Kostelnick
Publication date:
2019
Publisher:
Routledge
Format:
Hardcover
298 pages
Category:
History
,
Arts History & Criticism
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Book details
ISBN-13:
9781138071513
ISBN-10:
113807151X
Edition:
1
Author:
Charles Kostelnick
Publication date:
2019
Publisher:
Routledge
Format:
Hardcover
298 pages
Category:
History
,
Arts History & Criticism
Summary
Humanizing Visual Design (Routledge Studies in Technical Communication, Rhetoric, and Culture) (ISBN-13: 9781138071513 and ISBN-10: 113807151X), written by authors
Charles Kostelnick, was published by Routledge in 2019.
With an overall rating of 4.5 stars, it's a notable title among other
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Description
This book analyzes the role that human forms play in visualizing practical information and in making that information understandable, accessible, inviting, and meaningful to readers―in short, "humanizing" it.Although human figures have long been deployed in practical communication, their uses in this context have received little systematic analysis. Drawing on rhetorical theory, art history, design studies, and historical and contemporary examples, the book explores the many rhetorical purposes that human forms play in functional pictures, including empowering readers, narrating processes, invoking social and cultural identities, fostering pathos appeals, and visualizing data.The book is aimed at scholars, teachers, and practitioners in business, technical, and professional communication as well as an interdisciplinary audience in rhetoric, art and design, journalism, engineering, marketing, science, and history.
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