Selling Your Startup: Crafting the Perfect Exit, Selling Your Business, and Everything Else Entrepreneurs Need to Know

Product Description
Learn how to sell your startup from an acquisition expert
Many entrepreneurs dream of the day their company is acquired and they secure a perfect exit. But information about the process of getting your business acquired usually comes from expensive investment bankers who typically advise late-stage startups.
In Selling Your Startup, serial entrepreneur Alejandro Cremades delivers an accessible guide on how to sell your startup. With first-hand experience as a fully exited entrepreneur, investment banker, and lawyer, Cremades describes the tips and tricks startup founders need to sell their early-stage to growth-stage business.
In this book, you’ll discover:
The role that investment bankers play in the acquisition process, how they add value, and how to break down their fees
Preparing your company for sale, including compiling a pitch book, putting its finances in order, and building a target list of potential acquirers
How to get to a Letter of Intent, perform due diligence, and reach a purchase agreement
Perfect for entrepreneurs of all kinds, Selling Your Startup is a must-have roadmap to the practical realities of company acquisition and contains proven guidance on crafting your perfect exit.
From the Inside Flap
Many entrepreneurs dream of the day they can finally sell their company and reap the rewards of their work and sacrifice. But there is little information on the acquisition process currently available to founders and executives at startups. Much of what can be learned comes from investment bankers who typically work with late-stage companies and charge a fortune for their services.
In Selling Your Startup, expert investment banker and veteran entrepreneur Alejandro Cremades delivers an engaging and easy-to-follow roadmap to the startup acquisition process. From the role played by bankers and financiers to preparing your company for sale, compiling a pitch book, building a target list, drafting a letter of intent, performing due diligence, and much more, you’ll become familiar with the practical realities of what “selling your company” means in the real world.
Perfect for founders, startup executives, managers, and other business leaders, Selling Your Startup is a must-have resource for anyone involved in setting strategy, encouraging growth, or engineering an exit at a startup. Even if you’re not yet at the stage where you’re contemplating an exit, Selling Your Startup shows you how to lay the foundation of a fruitful and successful endgame.
From the Back Cover
Praise for SELLING YOUR STARTUP
“Don’t sell your business until you’ve read this book. Selling Your Startup is an essential resource founders have needed for a long time. The world is awash with advice on how to start a business, but Cremades shares practical wisdom on how to play the end game.” ―WILL GLASER, Co-Founder, Sold Pandora to SiriusXM for $3.5 Billion
“If you thought product market fit, fundraising, and scaling your startup were challenging, M&A will make those efforts look simple. Alejandro perfectly balances both the science and art of M&A from the sell side for entrepreneurs in this book, bringing clarity to what can feel like an extremely complex process. If you’re a founder or entrepreneur, add this to your must-read list.” ―REGGIE AGGARWAL, Co-Founder, Sold Cvent to Vista Equity Partners for $1.65 Billion
“Securing the right acquirer for your business, on the right terms, makes all of the difference in your vision being realized, or it being stolen and crushed. Use this resource to get clarity on your ideal target buyers and optimize the terms for lasting success.” ―KEVIN O‘CONNOR, Co-Founder, Sold DoubleClick to Hellman & Friedman for $1.1 Billion
“The multiples your investment in reading this book can deliver are off the charts. Beyond the difference in financial outcome it may have, it could make all the difference in what happens to your company and customers next, and the opportunities