Research Methods For Business 8th
ISBN-13:
9781119663706
ISBN-10:
1119663709
Author:
Uma Sekaran
Publication date:
2016
Publisher:
Format:
Paperback
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Book details
ISBN-13:
9781119663706
ISBN-10:
1119663709
Author:
Uma Sekaran
Publication date:
2016
Publisher:
Format:
Paperback
Summary
Research Methods For Business 8th (ISBN-13: 9781119663706 and ISBN-10: 1119663709), written by authors
Uma Sekaran in 2016.
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Description
Covers all current areas of business ranging from management and marketing to finance and accounting. Features a new chapter on statistics; direct, detailed guidelines for conducting systematic research to produce sound reports; extensive, practical, skill-building exercises that challenge students to think and apply their research knowledge; an in-depth discussion of computer-assisted data collection and analysis and much more.
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