Crisis, Resilience and Survival: Lessons from the Global Auto Industry
ISBN-13:
9781107076013
ISBN-10:
1107076013
Edition:
Illustrated
Author:
Matthias Holweg, Nick Oliver
Publication date:
2015
Publisher:
Cambridge University Press
Format:
Hardcover
341 pages
FREE US shipping
on ALL non-marketplace orders
Marketplace
from $15.00
USD
Marketplace offers
Seller
Condition
Note
Seller
Condition
New
Book details
ISBN-13:
9781107076013
ISBN-10:
1107076013
Edition:
Illustrated
Author:
Matthias Holweg, Nick Oliver
Publication date:
2015
Publisher:
Cambridge University Press
Format:
Hardcover
341 pages
Summary
Crisis, Resilience and Survival: Lessons from the Global Auto Industry (ISBN-13: 9781107076013 and ISBN-10: 1107076013), written by authors
Matthias Holweg, Nick Oliver, was published by Cambridge University Press in 2015.
With an overall rating of 4.5 stars, it's a notable title among other
Economic Conditions
(Economics, Transportation, Industries, Automotive, International Business, Systems & Planning, Management & Leadership, Strategic Planning, Processes & Infrastructure) books. You can easily purchase or rent Crisis, Resilience and Survival: Lessons from the Global Auto Industry (Hardcover) from BooksRun,
along with many other new and used
Economic Conditions
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.62.
Description
Crisis, Resilience and Survival charts the evolution of the global automotive industry, revealing the pressures and challenges facing firms in this huge but turbulent realm of business. Long-term overcapacity and swings of the economic cycle mean that many car companies are in financially perilous positions. Yet failures of auto companies are rare, and many have bounced back from the brink. Using the concept of the 'survival envelope', Holweg and Oliver argue that the ability to design, develop, manufacture and distribute vehicles competitively is not the only factor in ensuring success. Using detailed analyses of two failures (Rover and Saab) and two near-misses (Chrysler and Nissan) they explore how scale, market reach and supportive stakeholder relations can make the difference between success and failure in this global industry. This book will appeal to anyone working in, or studying the auto industry, as well as those interested in corporate success and failure.
We would LOVE it if you could help us and other readers by reviewing the book
Book review
Congratulations! We have received your book review.
{user}
{createdAt}
by {truncated_author}