The Art of SEO: Mastering Search Engine Optimization
ISBN-13:
9781098102616
ISBN-10:
1098102614
Edition:
4
Author:
Eric Enge, Stephan Spencer, Jessie Stricchiola
Publication date:
2023
Publisher:
O'Reilly Media
Format:
Paperback
773 pages
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Book details
ISBN-13:
9781098102616
ISBN-10:
1098102614
Edition:
4
Author:
Eric Enge, Stephan Spencer, Jessie Stricchiola
Publication date:
2023
Publisher:
O'Reilly Media
Format:
Paperback
773 pages
Summary
The Art of SEO: Mastering Search Engine Optimization (ISBN-13: 9781098102616 and ISBN-10: 1098102614), written by authors
Eric Enge, Stephan Spencer, Jessie Stricchiola, was published by O'Reilly Media in 2023.
With an overall rating of 3.6 stars, it's a notable title among other
E-Commerce
(Processes & Infrastructure, Programming, Web Development & Design, Online Searching, Internet & Social Media, E-Commerce, Search Engine Optimization) books. You can easily purchase or rent The Art of SEO: Mastering Search Engine Optimization (Paperback) from BooksRun,
along with many other new and used
E-Commerce
books
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And, if you're looking to sell your copy, our current buyback offer is $23.9.
Description
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2022 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape.
Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements.
- Learn about the various intricacies and complexities of internet search
- Explore the underlying theory and inner workings of search engines and their algorithms
- Understand the interplay between social media engagement and other factors
- Discover tools to track results and measure success
- Examine the effects of key Google algorithm updates
- Consider opportunities for visibility in mobile, local, vertical, social, and voice search
- Build a competent SEO team with defined roles
- Gain insights into the future of search and internet discoverability
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