9781032217963-1032217960-Sport Marketing in a Global Environment (World Association for Sport Management Series)

Sport Marketing in a Global Environment (World Association for Sport Management Series)

ISBN-13: 9781032217963
ISBN-10: 1032217960
Edition: 1
Author: James J. Zhang, Ruth M. Crabtree
Publication date: 2024
Publisher: Routledge
Format: Paperback 292 pages
FREE US shipping
Buy

From $30.25

Book details

ISBN-13: 9781032217963
ISBN-10: 1032217960
Edition: 1
Author: James J. Zhang, Ruth M. Crabtree
Publication date: 2024
Publisher: Routledge
Format: Paperback 292 pages

Summary

Sport Marketing in a Global Environment (World Association for Sport Management Series) (ISBN-13: 9781032217963 and ISBN-10: 1032217960), written by authors James J. Zhang, Ruth M. Crabtree, was published by Routledge in 2024. With an overall rating of 4.3 stars, it's a notable title among other books. You can easily purchase or rent Sport Marketing in a Global Environment (World Association for Sport Management Series) (Paperback) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

This book examines contemporary sport marketing, with a particular focus on strategic marketing, the process of longer-term planning and development that involves identifying the needs and wants of potential customers and satisfying their needs through the exchange of products and services.

Rate this book Rate this book

We would LOVE it if you could help us and other readers by reviewing the book