9780998721101-0998721107-Death of a Marketer: Modern Marketing's Troubled Past and a New Approach to Change the Future

Death of a Marketer: Modern Marketing's Troubled Past and a New Approach to Change the Future

ISBN-13: 9780998721101
ISBN-10: 0998721107
Author: Andrea Fryrear
Publication date: 2017
Publisher: Corsac Publishing
Format: Paperback 214 pages
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Book details

ISBN-13: 9780998721101
ISBN-10: 0998721107
Author: Andrea Fryrear
Publication date: 2017
Publisher: Corsac Publishing
Format: Paperback 214 pages

Summary

Death of a Marketer: Modern Marketing's Troubled Past and a New Approach to Change the Future (ISBN-13: 9780998721101 and ISBN-10: 0998721107), written by authors Andrea Fryrear, was published by Corsac Publishing in 2017. With an overall rating of 3.6 stars, it's a notable title among other Marketing (Marketing & Sales) books. You can easily purchase or rent Death of a Marketer: Modern Marketing's Troubled Past and a New Approach to Change the Future (Paperback) from BooksRun, along with many other new and used Marketing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.37.

Description

Marketing is in critical condition. Hurled into the twenty-first century amidst a storm of digital disruption, it has since focused solely on surviving in a hostile climate. But mere survival is no longer a mark of fitness. Audiences demand excellence. And marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing’s Agile future.

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