Managing Web-Based Customer Experiences: Self-Service Integrated with Assisted-Service
ISBN-13:
9780971965249
ISBN-10:
0971965242
Author:
Mike Murphy, Jon Anton
Publication date:
2003
Publisher:
The Anton Press
Format:
Paperback
186 pages
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Soft cover book in great condition! Some light shelf and use wear, otherwise appears to be a good clean copy!
Book details
ISBN-13:
9780971965249
ISBN-10:
0971965242
Author:
Mike Murphy, Jon Anton
Publication date:
2003
Publisher:
The Anton Press
Format:
Paperback
186 pages
Summary
Managing Web-Based Customer Experiences: Self-Service Integrated with Assisted-Service (ISBN-13: 9780971965249 and ISBN-10: 0971965242), written by authors
Mike Murphy, Jon Anton, was published by The Anton Press in 2003.
With an overall rating of 4.1 stars, it's a notable title among other
books. You can easily purchase or rent Managing Web-Based Customer Experiences: Self-Service Integrated with Assisted-Service (Paperback) from BooksRun,
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Description
The time to grow your call center into a multi-channel customer contact center is now. This book has the power to help you increase customer satisfaction through the implementation of Web self-service. The value of this book can be calculated in terms of calls deflected from your call center, increased customer retention, an ultimately in a healthy return on your investment. In this book, the authors take you step-by-step through the best practices that lead to a successful self and assisted-service strategy.
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