9780809051434-0809051435-Great A&P and the Struggle for Small Business in America

Great A&P and the Struggle for Small Business in America

ISBN-13: 9780809051434
ISBN-10: 0809051435
Author: Marc Levinson
Publication date: 2012
Publisher: Hill & Wang
Format: Paperback 384 pages
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Book details

ISBN-13: 9780809051434
ISBN-10: 0809051435
Author: Marc Levinson
Publication date: 2012
Publisher: Hill & Wang
Format: Paperback 384 pages

Summary

Great A&P and the Struggle for Small Business in America (ISBN-13: 9780809051434 and ISBN-10: 0809051435), written by authors Marc Levinson, was published by Hill & Wang in 2012. With an overall rating of 3.9 stars, it's a notable title among other Company Profiles (Biography & History) books. You can easily purchase or rent Great A&P and the Struggle for Small Business in America (Paperback) from BooksRun, along with many other new and used Company Profiles books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.37.

Description

One of The Wall Street Journal's Best Non fiction Books of 2011.

From modest beginnings as a tea shop, the Great Atlantic & Pacific Tea Company became the largest retailer in the world. It was a juggernaut, with nearly sixteen thousand stores. But its explosive growth made it a mortal threat to mom-and-pop grocery stores across the nation. Main Street fought back tooth and nail, leading the Hoover, Roosevelt, and Truman administrations to investigate the Great A&P. In a remarkable court case, the government pressed criminal charges against the company for selling food too cheaply-and won.

In The Great A&P and the Struggle for Small Business in America, the acclaimed historian Marc Levinson tells the story of a struggle between small business and big business that tore America apart. George and John Hartford took over their father's business and reshaped it again and again, turning it into a vertically integrated behemoth that paved the way for every big-box retailer to come. George demanded a rock-solid balance sheet; John was the marketer-entrepreneur who led A&P through seven decades of rapid changes. Together, they set the stage for the modern consumer economy by turning an archaic retail industry into a highly efficient system for distributing food at low cost.

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