Buy Now, Pay Later: Advertising, Credit, and Consumer Durables in the 1920's
ISBN-13:
9780807819586
ISBN-10:
0807819581
Edition:
0
Author:
Martha L. Olney
Publication date:
1991
Publisher:
Univ of North Carolina Pr
Format:
Hardcover
424 pages
Category:
Credit Ratings & Repair
,
Personal Finance
FREE US shipping
Book details
ISBN-13:
9780807819586
ISBN-10:
0807819581
Edition:
0
Author:
Martha L. Olney
Publication date:
1991
Publisher:
Univ of North Carolina Pr
Format:
Hardcover
424 pages
Category:
Credit Ratings & Repair
,
Personal Finance
Summary
Buy Now, Pay Later: Advertising, Credit, and Consumer Durables in the 1920's (ISBN-13: 9780807819586 and ISBN-10: 0807819581), written by authors
Martha L. Olney, was published by Univ of North Carolina Pr in 1991.
With an overall rating of 4.3 stars, it's a notable title among other
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Description
Olney contends that a century ago, most Americans owned few durable goods, most of which were deemed necessities and few of which were advertised or purchased on an installment plan. Today, Americans own many durable goods, most considered luxury items, widely advertised and purchased on credit. She concludes that a revolution in consumer durable goods occurred in the 1920s and considers what roles advertising and credit played. Annotation copyright Book News, Inc. Portland, Or.
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