Statistical Methods For Communication Science
ISBN-13:
9780805854879
ISBN-10:
0805854878
Edition:
1
Author:
Andrew F. Hayes
Publication date:
2005
Publisher:
Routledge
Format:
Hardcover
536 pages
FREE US shipping
Book details
ISBN-13:
9780805854879
ISBN-10:
0805854878
Edition:
1
Author:
Andrew F. Hayes
Publication date:
2005
Publisher:
Routledge
Format:
Hardcover
536 pages
Summary
Statistical Methods For Communication Science (ISBN-13: 9780805854879 and ISBN-10: 0805854878), written by authors
Andrew F. Hayes, was published by Routledge in 2005.
With an overall rating of 3.6 stars, it's a notable title among other
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Description
Statistical Methods for Communication Science focuses on statistics as used and applied in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to statistical methods, starting with the fundamentals of measurement and moving on to discuss such key topics as sampling procedures, probability, reliability, hypothesis testing, simple correlation and regression, and analyses of variance and covariance. Hayes takes readers through each topic with clear explanations and illustrations. He provides a multitude of examples, all set in the context of communication research, thus engaging readers directly and helping them to see the relevance and importance of statistics to the field of communication.
Highlights of this text include:
*thorough and balanced coverage of topics;
*integration of classical methods with modern "resampling" approaches to inference;
*consideration of practical, "real world" issues;
*numerous examples and applications, all drawn from communication research;
*up-to-date information, with examples justifying use of various techniques; and
*a CD with macros, data sets, figures, and additional materials.
This unique book can be used as a stand-alone classroom text, a supplement to traditional research methods texts, or a useful reference manual. It will be invaluable to students, faculty, researchers, and practitioners in communication, and it will serve to advance the understanding and use of statistical methods throughout the discipline.
Highlights of this text include:
*thorough and balanced coverage of topics;
*integration of classical methods with modern "resampling" approaches to inference;
*consideration of practical, "real world" issues;
*numerous examples and applications, all drawn from communication research;
*up-to-date information, with examples justifying use of various techniques; and
*a CD with macros, data sets, figures, and additional materials.
This unique book can be used as a stand-alone classroom text, a supplement to traditional research methods texts, or a useful reference manual. It will be invaluable to students, faculty, researchers, and practitioners in communication, and it will serve to advance the understanding and use of statistical methods throughout the discipline.
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