9780762301768-0762301767-Advances in Services Marketing and Management (Advances in Services Marketing and Management, 6)

Advances in Services Marketing and Management (Advances in Services Marketing and Management, 6)

ISBN-13: 9780762301768
ISBN-10: 0762301767
Author: Swartz, Dawn Lacobucci, David E. Bowen
Publication date: 1997
Publisher: Emerald Publishing Limited
Format: Hardcover 290 pages
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Book details

ISBN-13: 9780762301768
ISBN-10: 0762301767
Author: Swartz, Dawn Lacobucci, David E. Bowen
Publication date: 1997
Publisher: Emerald Publishing Limited
Format: Hardcover 290 pages

Summary

Advances in Services Marketing and Management (Advances in Services Marketing and Management, 6) (ISBN-13: 9780762301768 and ISBN-10: 0762301767), written by authors Swartz, Dawn Lacobucci, David E. Bowen, was published by Emerald Publishing Limited in 1997. With an overall rating of 4.2 stars, it's a notable title among other Service (Industries, Sales & Selling, Marketing & Sales, Social Sciences) books. You can easily purchase or rent Advances in Services Marketing and Management (Advances in Services Marketing and Management, 6) (Hardcover) from BooksRun, along with many other new and used Service books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

Part of a series which offers an interdisciplinary approach to the latest research and practice in services, this volume discusses a variety of topics in the field.
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