9780761918530-0761918531-Media and Communication Research: An Introduction to Qualitative and Quantitative Approaches

Media and Communication Research: An Introduction to Qualitative and Quantitative Approaches

ISBN-13: 9780761918530
ISBN-10: 0761918531
Edition: 1
Author: Arthur A Berger
Publication date: 2000
Publisher: SAGE Publications, Inc
Format: Paperback 295 pages
FREE US shipping

Book details

ISBN-13: 9780761918530
ISBN-10: 0761918531
Edition: 1
Author: Arthur A Berger
Publication date: 2000
Publisher: SAGE Publications, Inc
Format: Paperback 295 pages

Summary

Media and Communication Research: An Introduction to Qualitative and Quantitative Approaches (ISBN-13: 9780761918530 and ISBN-10: 0761918531), written by authors Arthur A Berger, was published by SAGE Publications, Inc in 2000. With an overall rating of 3.5 stars, it's a notable title among other books. You can easily purchase or rent Media and Communication Research: An Introduction to Qualitative and Quantitative Approaches (Paperback) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.4.

Description

Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humor - in his latest book, Media and Communication Research Methods. Combining both qualitative and quantitative research methods, this introductory text covers the topics thoroughly and is clearly written and fun-to-read. This book is ideal for beginning research students both at the graduate and undergraduate level because it is clear, concise, and accompanied by many detailed examples.

Rate this book Rate this book

We would LOVE it if you could help us and other readers by reviewing the book